Evolution of the X•OTIC Colour Custom Paint System
Colours Custom Paint System solves problems for custom
painters and the distribution system resulting in greater
customer satisfaction and profits!
Our company observed problems in the custom paint
industry and recognized opportunity. The
development of the X-otic
Colours Custom Paint System
was designed to be a problem solver for customers.
These customers are comprised of the skilled artisans
and crafts people referred to in the automobile refinish
industry as custom painters.
Surprisingly, solving problems
for custom painters resulted in benefits for other
components of the custom paint industry including
distributors, jobbers, and our sales representatives.
The initial problem for custom
painters often occurred when they placed their order
from an illustrated color card. Custom painters
generally found the color they chose was not immediately
available. In some cases, even a warehouse
distributor did not have the color. The painter
would be required to wait until additional paint was
manufactured. This was unsatisfactory. This
problem occurred because jobbers or warehouse
distributors would be required to have extensive and
costly inventories for the myriad of available colors,
some of which were rarely sold. Custom painters
found stock factory colors another limiting factor.
Further, new colors were rarely added to the selection
of stock factory colors. As artisans, custom
painters want the ability to style and design new and
original colors for artistic impact.
X-otic Colours custom paint
system solves problems for
custom painters. First, the customer obtains the
color they select immediately. The
X-otic Colours Custom Paint
System produces color "on demand."
Custom painters obtain the products they want without
costly and untimely delay.
Orders for custom paint can be
Second, X-otic Colours frees custom painters from the
restrictions of a limited choice of unchanging stock
factory color. The
X-otic Colours Custom Design and Styling Book is a
unique colour predictor.
The book contains an innovative colour transparency
overlay system that allows the visualization, prior to
mixing, of unlimited colours. These color
creations can then be produced with our easy to follow
formulas. The imaginations of these craftsmen
determine the end product.
The X-otic Colours System allows for virtually unlimited
color design and styling.
problems for custom painters also resulted in immediate
and positive benefits for the distribution system.
Only six untinted neutral
base products and tints must be maintained in inventory
to produce all colors.
The distribution system can eliminate an extensive and
costly inventory of factory colors. There is no
stale inventory. There are no obsolete colours.
There are no slow moving products eroding profits.
The system reduces the industry trend for large